This year, companies should spend C Level Contact List more time understanding their customer and how they interact with the brand on each of the social media platforms available, and then engage with them in the right tone and with the right means. Tip: If you want to increase your reach, become an invaluable resource to your audience C Level Contact List and interact with them accordingly. They will promote your brand and your reach C Level Contact List will increase significantly. 2.Tell authentic stories and share moments that matter.

This means less static C Level Contact List updates and more behind-the-scenes, raw and intimate stories that create a more transparent and meaningful relationship between the user and the brand. Admittedly, this means more C Level Contact List work for marketers and brands, as it requires a correspondingly higher investment in storytelling. Tip: Take your ever-present website content and make a 1-minute video on the same topics C Level Contact List and post it on e.g. LinkedIn, Facebook, Instagram.

You will see what the C Level Contact List return will be for the same content, only in a different, more engaging form. And vice versa - take, for example, your Facebook Live videos and turn it into a story and make it search C Level Contact List engine friendly, or small articles and other derivative content. Create content that naturally generates engagement, rather than asking for it. Don't be the friend who asks you out for coffee and C Level Contact List then sells you the whole time. Engage your followers in a conversation, not a sales pitch. 3. Socialization and social media communities are coming back The point of social media is to be social?